Data protection

Privacy Policy

We run our websites according to the following principles:

We undertake to comply with the legal provisions on data protection and strive to always observe the principles of data avoidance and data minimization.

1.    Name and address of the person responsible


The person responsible within the meaning of the General Data Protection Regulation and other national data protection laws of the member states as well as other data protection regulations is:

Steffen Seubert
97526 Sennfeld

Phone: +49  9721 738 59 89


  1. Terminology

We have designed our data protection declaration according to the principles of clarity and transparency. If there are still any ambiguities regarding the use of different terms, the corresponding definitions here .

  1. Legal basis for the processing of personal data

We only process your personal data such as your surname, first name, e-mail address, IP address, etc. if there is a legal basis for this.  Here come after the In particular, three regulations should be considered:


  1. You have given us your consent to the processing of your related data for one or more purposes, Art. 6 Para. 1 S. 1 lit .the purposes of the processing are informed in detail by us and your express consent is documented.


  1. The processing of your personal data is necessary for the fulfillment of a contract or for the implementation of pre-contractual measures with you, 6 paragraph 1 sentence 1 lit. b GDPR.


  1. The processing of personal data is necessary to protect our legitimate interests, unless your interests or fundamental rights and freedoms prevail, 6 paragraph 1 sentence 1 lit. b GDPR.

However, we will always point out the legal basis on which the processing of your personal data takes place at the relevant points.

  1. Passing on of personal data

Your personal data will not be transmitted to third parties for purposes other than those listed below. We will only pass on your personal data to third parties if:

  1. You have given your express consent in accordance with Art. 6 Para. 1 S. 1 lit. a GDPR,
  2. the transfer according to Art. 6 Para. 1 S. 1 lit. f GDPR is necessary to assert, exercise or defend legal claims and there is no reason to assume that you have an overriding legitimate interest in not disclosing of your data,
  3. in the event that there is a legal obligation to pass it on in accordance with Article 6 (1) sentence 1 lit. c GDPR, and
  4. this is legally permissible and required for the processing of contractual relationships with you according to Art. 6 Para. 1 S. 1 lit. b GDPR.



  1. Storage duration and deletion

We store any personal data that you give us only for as long as it is needed to fulfill the purposes for which the data was transmitted or as long as required by law. When the purpose has been fulfilled and/or the legal storage periods have expired, the data will be deleted or blocked by us.

  1. SSL encryption

This site uses SSL encryption for security reasons and to protect the transmission of confidential content, such as requests that you send to us as the site operator. You can recognize an encrypted connection by the fact that the address line of the browser changes from "http://" to "https://" and at the lock symbol in your browser line.

If SSL encryption is activated, the data you transmit to us cannot be read by third parties.

  1. Collection and storage of personal data and their type and purpose of use
  2. a) When visiting the website

When you visit our website, the browser used on your device automatically sends information to our website's server. This information is temporarily stored in a so-called log file. The following information is recorded without any action on your part and stored until automated deletion:

  • IP address of the requesting computer,
  • Date and time of access,
  • Name and URL of retrieved file,
  • Website accessed from (referrer URL),
  • browser used and, if applicable, the operating system of your computer and the name of your access provider.


The data mentioned will be processed by us for the following purposes:


  • Ensure smooth connection establishment of the website,
  • Ensuring comfortable use of our website,
  • Evaluation of system security and stability as well


Data that allows conclusions to be drawn about your person, such as the IP address, will be deleted after 7 days at the latest. If we store the data beyond this period, this data will be pseudonymised, so that's his assignment to you is no longer possible.

The legal basis for data processing is Art. 6 Para. 1 S. 1 lit. f GDPR. Our legitimate interest follows from the data collection purposes listed above. Under no circumstances do we use the data collected for this purpose to draw conclusions about your person. In addition, we use cookies and analysis services when you visit our website. You will find more detailed explanations under sections 4 and 5 of this data protection declaration.

  1. b) contractual relationship
  2. aa) Conclusion of contract

As part of the establishment of the contractual relationship, according to Art. 6 Paragraph 1 lit. b GDPR as mandatory information, which is marked with an asterisk, only processes the personal data that is absolutely necessary for the execution of the contract.

If you provide additional information voluntarily, this will only be done on the basis of the granted consent according to Art. 6 Para. 1 lit a DSGVO processed. We use this voluntary information to offer a customer-friendly service and to constantly improve it.

The data necessary for shipping our goods (name, address, e-mail address, telephone number, if necessary due to freight forwarding goods ) we pass on to the relevant shipping service provider for notification/coordination of the delivery of the goods and the delivery of the goods.

  1. bb) Customer account

You have the option of creating a customer account with us. For this purpose, in addition to your personal data for contract processing, your other voluntary information and the purchases you have made with us in the past are stored and processed. You can call this up at any time and thus get an overview of the purchases you have made from us. This data is used so that you can simply log in with your log-in data the next time you make a purchase. It should also help you to control your buying activities.

The legal basis results from the consent you have given in accordance with Art. 6 Para. 1 lit a DSGVO.

You always have the possibility to change or delete your data in the customer account and also to delete the account as a whole. If you make use of this function, your customer account and all the data it contains will be deleted immediately.

  1. c) Blog

If you want to comment on a blog post, your name, email address and IP address will be collected and saved. The legal basis here is Art. 6 Paragraph 1 lit. f GDPR for the protection of legitimate interests, since the storage of this data is necessary for our security, since we can be prosecuted for illegal content on our website.

Other visitors to our website will see the date and time of the comment and your name as the author of your comment.

  1. d) Newsletter

Content de s newsletters and registration data

We will only send you a newsletter if you order it from us and have given your consent in accordance with Art. 6 Para. 1 S. 1 lit Registration for the newsletter is specifically described. To register for the newsletter, it is sufficient to enter your e-mail address. If you provide other voluntary information such as your name and/or your gender, this will only be used to personalize the newsletter addressed to you Newsletter used.

Double opt-in and logging

For security reasons, we use the so-called double opt-in procedure for registering for our newsletter so that nobody can register with someone else's e-mail address. After registering for our newsletter first sends you an e-mail asking you to confirm your registration. This only becomes effective once you have confirmed your registration.

Furthermore, your registration for the newsletter will be logged. The logging includes the storage of the registration and confirmation time, the data you have provided and your IP address. If you make changes to your data, these changes will also be saved logged.


If you no longer wish to receive our newsletter, you can revoke your consent at any time for the future. To do this, you can click on the unsubscribe link at the end of each newsletter or send us an email send the following email address:

Revocation of consent does not affect the lawfulness of the processing carried out on the basis of the consent up to the point of revocation

  1. e) Contact form / email contact

We provide you with a form on our website so that you can contact us at any time. To use the contact form, you must provide a name for a personal salutation and a valid E -Mail address required for contacting us so that we know who sent the request and can also process it.

You are also welcome to send us an email using the email address given on our website.

If you send us inquiries via the contact form, your details from the inquiry form, including the contact details you provided there and your IP address, will be used in accordance with Art. 6 (1) lit. b and f GDPR Implementation of pre-contractual measures, which take place at your request or to exercise our legitimate interest, namely to carry out our business activities.

You are also welcome to send us an email using the email address given on our website. In this case, we will store and process your email address as well as the one you provided in the context information provided in the e-mail in accordance with Article 6 Paragraph 1 lit. b and f GDPR for processing your message.

The inquiries and the associated data will be deleted no later than 3 months after receipt, provided they are not required for a further contractual relationship.

  1. Cookies

We use cookies on our website. Cookies are small pieces of data that are automatically created by your browser and stored on your device when you visit our website. These cookies are used to store information in connection with the respective end device used. Personal identification of you is not possible through the cookies.

We use different types of cookies for this. 

In order to make the use of our offer more pleasant for you, we use so-called session cookies to recognize that you have already visited individual pages on our website.

These session cookies are automatically deleted after you leave our site.

We also use cookies that allow us to recognize you when you visit our website again and use our services. This means you have to enter the information and settings you made last time don't do it again.

These temporary cookies are stored on your end device for a specified period of time.


The data processed by cookies are required for the purposes mentioned to protect our legitimate interests and those of third parties in accordance with Art. 6 Para. 1 S. 1 lit. f GDPR.

Most browsers automatically accept cookies based on their default settings. However, you can configure your browser in such a way that either no cookies are saved on your device at all or at least a message is displayed before a new cookie is saved If you completely deactivate the cookie function in your browser, you may not be able to use all the functions of our website. 

  1. Analysis and tracking tools

We use the analysis and tracking tools listed below on our website. These are used to ensure the continuous optimization of our website and to design it in line with requirements. These measures are also used to statistically analyze the use of our website in order to evaluate them to optimize our offer for you.

These interests are to be regarded as legitimate within the meaning of Art. 6 Para. 1 S. 1 lit. f DSGVO . The respective data processing purposes and data categories can be found in the corresponding tools.

  1. a) Google Analytics

On our website we use Google Analytics, a web analysis service provided by Google Ireland Limited. ( (, Gordon House, Barrow Street, Dublin 4, Ireland; hereinafter "Google").

Google Analytics uses cookies in this context (see section 4). The information generated by the cookie about your use of this website such as

  • Browser type /-version,
  • used operating system,
  • Referrer URL (the previously visited page),
  • Host name of the accessing computer (IP address),
  • Server request time


are usually transferred to a Google server in the USA and stored there.

Since we have activated IP anonymization on this website, your IP address will be shortened beforehand by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area. Only in exceptional cases the full IP address is sent to a Google server in the USA and shortened there.

On our behalf, Google will use this information to evaluate your use of the website, to compile reports on website activity and to provide us with other services related to website activity and internet usage The IP address transmitted by your browser to Google Analytics will not be merged with other Google data.

You can prevent the storage of cookies by setting your browser software accordingly; however, we would like to point out that in this case you may not be able to use all the functions of this website to their full extent.

You can also prevent Google from collecting the data generated by the cookie and relating to your use of the website (including your IP address) and from processing this data by Google by using the Download and install the available browser plugin from the following link

You can prevent Google Analytics from collecting your data by clicking on the following link. An opt-out cookie will be set to prevent your data from being collected on future visits to this website:

<a href="">Disable Google Analytics</a>

  1. b) Google AdWords

On our website, we use Google AdWords, an online advertising program from Google Inc. Conversion tracking is also used. With this tool, Google AdWords places a cookie on your PC if you have a Google -Advertisement comes to our website. The cookie is no longer valid after 30 days. It is not used for personal traceability. If you visit our website as a user and the cookie is still working, we and Google will recognize that you have clicked on the corresponding ad and were redirected to our site. Each Google AdWords customer is assigned a different cookie. This means that cookies cannot be tracked via the websites of the AdWords customers. The data collected through conversion cookies is used to create conversion statistics for AdWords customers As a customer, we learn the total number of users who responded to our ad and were then directed to a website the one that has been tagged with a conversion tracking tag. During this process we do not receive any information with which we could personally identify you as a user. If you reject the tracking process, the Google conversion tracking cookie can be deactivated via your Internet browser.

If necessary, use the browser's help function for further information. You can find out more about Google's privacy policy at

  1. c) New Relic

We use the New Relic plugin on our website, which is provided by New Relic Inc., 188 Spear Street, Suite 1200, San Francisco, CA 94105, USA, which enables us to collect statistical evaluations of the speed of the site. For this purpose, New Relic also sets cookies, which are used to create usage profiles using pseudonyms, which we use to evaluate and analyze visitor behavior.

The pseudonymised user profiles are used without the express consent of the The user is not merged with personal data about the bearer of the pseudonym.

By integrating the plugin, New Relic receives the information that you have accessed the corresponding page of the website. If you are logged into New Relic, New Relic can associate your visit to the website with your New Relic account. You can prevent this by logging out of your account before visiting our site.

If you are not a member of New Relic, there is still a chance that New Relic will find out your IP address and save.

You can prevent the storage of cookies by setting your browser software accordingly; however, we would like to point out that in this case you may not be able to use all the functions of this website to their full extent.

For more information about New Relic, visit New Relic's privacy policy is at available.

  1. Social Media

The social media plugins listed below are used on our website to make our website better known. The legal basis for the use of social media plug-ins results from Article 6 Paragraph 1 Clause 1 Letter f GDPR. The underlying advertising purpose is to be regarded as a legitimate interest within the meaning of the GDPR.

Responsibility for data protection-compliant operation is to be guaranteed by the respective provider. We use the Shariff software to use these plug-ins in order to provide the best possible protection for visitors to our website.

Use of Google +1

Our website uses the functions of Google +1. The provider is Google Inc. 1600 Amphitheater Parkway Mountain View, CA 94043,  USA.

Collection and sharing of information: You can use the Google +1 button to publish information worldwide. You and other users receive personalized content from Google and our partners via the Google +1 button. Google stores both the information that you +1'd content and information about the page you were viewing when you clicked +1. Your +1 may appear as a notice along with your profile name and photo in Google services, such as in search results or in your Google profile, or elsewhere on websites and ads across the internet. Google records information about your +1 activities in order to improve Google services for you and others. In order to be able to use the Google +1 button, you need a globally visible, public Google profile that must contain at least the name chosen for the profile. This name is used in all Google services. In some cases, this name can also replace another name that you used when sharing content via your Google account. The identity of your Google profile can be shown to users who know your email address or have other identifying information about you.

Use of collected information:

Besides the above For the purposes explained, the information you provide will be used in accordance with the applicable Google data protection regulations (

Google may publish or share aggregated statistics about users' +1 activity with users and partners, such as publishers, advertisers or affiliated sites.

  1. Rights of the data subject

You have the following rights:

  1. Information

According to Art. 15 DSGVO, you have the right to request information about your personal data processed by us. This right to information includes information about the processing purposes, the categories of personal data, the recipients or categories of recipients to whom your data was or will be disclosed, the planned storage period or at least the criteria for determining the storage period, the existence of a right to correction, deletion, restriction of processing or objection, the existence of a right of appeal to a supervisory authority, the origin of your personal data Data, if they were not collected from us, and about the existence of automated decision-making including profiling and, if necessary, meaningful information about their details;

  1. Correction

Your Art. 16 GDPR, you have the right to immediate correction of incorrect or incomplete data stored by us.

  1. Deletion

You have the right to request the immediate deletion of your personal data from us, provided further processing is not necessary for one of the following reasons:

  • to exercise the right to freedom of expression and information;
  • to fulfill a legal obligation that requires processing under Union or Member State law to which the controller is subject, or to perform a task of public interest or in the exercise of official authority , which has been transferred to the person responsible;
  • for reasons of public interest in the field of public health in accordance with Art. 9 para. 2 lit. h and i and Art. 9 Para. 3 GDPR;
  • for archiving purposes in the public interest, scientific or historical research purposes or for statistical purposes in accordance with Art makes it impossible or seriously impairs the achievement of the objectives of this processing, or
  • to assert, exercise or defend legal claims.


  1. Restriction of processing

According to Art. 18 GDPR, you can request the restriction of the processing of your personal data for one of the following reasons.

  • You dispute the accuracy of your personal data.
  • The processing is unlawful and you oppose the erasure of the personal data.
  • We no longer need the personal data for the purposes of processing, but you need them to assert, exercise or defend legal claims.
  • You are objecting to processing pursuant to Article 21(1) GDPR.


  1. Instruction

If you want your personal data to be corrected or erased or the processing to be restricted according to Article 16Article 17 paragraph 1 and  Article 18 have requested, we will inform all recipients who your personal information has been disclosed, unless this proves impossible or involves disproportionate effort.You may request that we notify you of those recipients.

  1. Transmission

You have the right to receive the personal data you have provided to us in a structured, commonly used and machine-readable format.

You also have the right to request the transmission of this data to a third party, provided that the processing was carried out using automated procedures and is based on consent in accordance with Article 6 paragraph 1 letter a or < a style="box-sizing: border-box; background: 0px 0px; color: #9bb141; text-decoration-line: none;" href="">Article 9 paragraph 2 letter a or on a contract pursuant to< nonbreakingspace/>Article 6 paragraph 1 letter b.

  1. Revocation

According to Art. 7 Para. 3 GDPR, you have the right to revoke the consent you have given us at any time. By revoking the consent, the legality of the consent based on the consent until revoked The processing that has taken place is not affected. In the future, we may no longer continue the data processing that was based on your revoked consent.

  1. Complaint

According to Art. 77 GDPR, you have the right to complain to a supervisory authority if you believe that the processing of your personal data violates the GDPR.

  1. Contradiction

If your personal data is processed on the basis of legitimate interests in accordance with Art. 6 Para. 1 S. 1 lit. f GDPR, you have the right to object to the processing of your personal data in accordance with Art. 21 GDPR to submit data if there are reasons for this that arise from your particular situation or the objection is directed against direct advertising.In the latter case, you have a general right of objection, which we will implement without specifying a particular situation.If you would like to exercise your right of withdrawal or If you exercise your right to object, an email to

  1. Automated individual decision-making including profiling

You have the right not to be subject to a decision based solely on automated processing - including profiling - which produces legal effects concerning you or similarly significantly affects you. This does not apply if the Decision

  1. Necessary for entering into, or the performance of, a contract between you and us,
  2. is permitted by law of the Union or the Member States to which we are subject and that law contains appropriate measures to safeguard your rights and freedoms and your legitimate interests, or
  3. made with your express consent.

However, these decisions must not be based on special categories of personal data according to Art. 9 para. 1 GDPR, unless Art. 9 para.2 lit. a or g applies and appropriate measures have been taken to protect your rights and freedoms and your legitimate interests.

With regard to the cases mentioned in a) and c), we take appropriate measures to protect your rights and freedoms as well as your legitimate interests, including at least the right to obtain human intervention on our part Express your own point of view and challenge the decision.

  1. Privacy Policy Change

Should we change the data protection declaration, this will be indicated on the homepage and the registered customers will be informed by email.

As of 04/24/2018

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